AUCKLAND, Monday: CBD indie Federation has created a new brand identity and story for the Academy of Sport at Massey University.
Ogilvy pairs local artists with Auckland University alumni
AUCKLAND, Today: Ogilvy in New Zealand has been using fashion to shift perceptions of where a pharmacy degree can take you – by creating a series of lab coats that pair local artists with Auckland University alumni.
Black Ferns are female role models in new work from adidas & Augusto for Rugby World Cup
AUCKLAND, Today: As the Rugby World Cup in New Zealand kicked off, adidas and Augusto have released a “powerful” new campaign to celebrate the achievements of the current Black Ferns players, iconising them as inspiration for generations to come.
Motion Sickness makes five hires including new position – Kaitaunaki Māori
AUCKLAND, Thursday: In its biggest recruitment drive to date, Newton indie agency Motion Sickness has added five new members to its team.
HWBK Sydney to put Christchurch on the map with Aussie visitors
CHRISTCHURCH, Monday: Economic development & promotions outfit ChristchurchNZ has appointed Sydney creative agency History Will Be Kind as its retained agency of record in Australia – following a competitive pitch process.
Kernel & Contagion partner to launch a new wealth creation platform
AUCKLAND, Today: Integrated media & creative agency Contagion have won a pitch for Kernel Wealth’s first national advertising campaign Make it Happen. There was no incumbent.
Taking on Tātou
AUCKLAND, Today: A year into her role, Wāhine toa, Skye Kimura reflects on her leadership of Tātou and her dedication to helping clients to understand and navigate te ao Māori with respect.
Stuff goes bold with new brand
AUCKLAND, Today: Stuff has unveiled a new brand identity to reflect the future direction of the company, grounded in the idea of Follow No One. The launch campaign goes live today.
Lach & Friends change the story for Rodney Wayne
AUCKLAND, Wednesday: NZ hair salon franchise Rodney Wayne and brand agency Lachlan McPherson & Friends have launched a nationwide multimedia campaign inviting New Zealanders to “feel the excitement and confidence that comes with fresh hair colour”.
Check your pulse
AUCKLAND, Today: dentsu Aotearoa has created a fresh New Zealand Heart Foundation campaign to encourage pulse checks.
