LONDON, Wednesday: PHD NZ, with creative shop Platform 29, have shared a rare Silver – for Spark at the Warc Media Awards – one of only 11 medal winners at the finals show last night.
Global adspend hits US$25.7bn
LONDON, Today: TV still attracts over two-thirds of global advertising investment within the soft drinks sector, while a similar share is seen in the food category, according to a new report from ad site Warc.
DDB and L&P recruit the bogeymen
AUCKLAND, Monday: Lemon & Paeroa are back and more Refreshingly Different than ever in this lively new campaign, Best Day Ever – with DDB’s marvellous zombies presenting a different view of the world.
Heroes enlisted for climate change campaign
WELLINGTON, Monday: The Energy Efficiency & Conservation Authority, agency Clemenger BBDO and animation house Assembly have collaborated to bring “a powerful new speech to life”.
Building from the ground up: The state of martech in NZ
AUCKLAND, Today: By Adobe ANZ MD Suzanne Steele: Three things are essential to delivering exceptional customer experiences in today’s experience economy: Technology, talent, and data.
New chief at MA
AUCKLAND, Tuesday: The NZ Marketing Association has appointed Auckland-based business consultant John Miles as ceo, replacing Tony Mitchell who will leave in mid-September.
BrandWorld leader steps back
AUCKLAND, Today: Richard Stevens will step back from the role of managing director of BrandWorld Auckland after almost 10 years at the helm. He will be replaced by experienced executive Rachael Weaver, who will assume the role of general manager, effective immediately.
Clint Ulyatt joins Fuman brand agency
AUCKLAND, Today: After a number of years working in leading recruitment agencies The Pond and 3rdeye, Clint Ulyatt has returned to the agency world joining Newton/Auckland-based boutique brand agency Fuman.
Tough financial year ends on a high
AUCKLAND, Tuesday: NZ’s media agency market has ended a difficult 2018/19 financial year with a positive change of fortune in the last two months, with the growth in advertising expenditure reported in June the highest of the past year.
CAA the high-flyer at PR Awards
AUCKLAND, Last Night: The Civil Aviation Authority has been awarded the Supreme Award for its entry Fly your Drone at the 2019 annual PRINZ Awards.
