Genesis farewells JustOne & 99, taps Shine

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Britomart-based Shine Advertising has won Genesis Energy after a three-way pitch against Colenso BBDO, Federation, and the incumbents, 99 & JustOne.

“We were looking for a partner in our quest to re-imagine energy for our customers and put them first,” he told M+AD.

“After a thorough pitch process, Shine’s innovative and agile approach were a good fit for us.

“We are thankful to our previous partners, .99 and JustOne, for their work with us.”

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