Skycity puts its chips on Colenso

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Colenso BBDO has won the Skycity account after a pitch that included bcg2, Saatchi & Saatchi, and one other agency.

Nobody at Skycity or Colenso will acknowledge the move.

Skycity advertising has been handled in-house since 2010. Before that, Colenso, Assignment and Whybin TBWA\ all worked on the business.

The Herald’s John Drinnan, writing in today’s Business liftout, has some interesting background on the story here: http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11305563. There’s also useful info at here.


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