Socialites’ new hire will focus on New World

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AUCKLAND, Today: Leading social media agency Socialites Group has appointed Emma Pickles as a senior social media manager. Pickles was previously a social media manager at GroupM, delivering on paid social media strategy, buying and optimisation.

She also has client-side experience in FMCG, managing Ecostore AUNZ social media channels, from strategy, through to content planning and implementation.

Socialites ceo Melanie Spencer said: “Emma’s role will see her leading the success of New World’s e-commerce wing.


“Emma’s savvy media background coupled with experience in world-class creative will take our client success up another notch.”

“Emma’s savvy media background coupled with experience in world-class creative will take our client success up another notch. We’re also just excited to have an awesome human who brings a keep it real attitude.”

Pickles said: “I’m super excited to join the Socialites team with their community-centered approach and emphasis on authentic brand building. I can’t wait to work with some of the

biggest Kiwi brands with the best team.”

Socialites Group has also scaled its paid media offering with the recent appointment of Nick Fleming as director of performance media.


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