Millions of words – mostly conjecture – have already been written about the “resignation” of Sir Martin Sorrell from WPP, and what this means for the ad world.
The most succinct coverage we encountered in our daily trawls of global ad media was this, from Tim Burrowes, founder/content director at Aussie site Mumbrella …
“What Sorrell’s exit means for WPP, I’m not sure about,” Burrowes wrote.
“He was always the details man, and I think he expected to be there till he died. So there was no succession plan.
“Will parts of the business now be sold off? Probably.
“Will the whole thing be broken up? Maybe.
“Does this mark the peak of the holding group model? I reckon so.”
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