AUCKLAND, Sunday: MDS Adschool students Zach Hall & Clementina de Ruiter were the winners of this year’s Google Student Axis, announced at the awards show last week.
“This win made it the third year in a row that Media Design School students had taken out the Google Axis Challenge,” says AdSchool programme director Kate Humphries.
“We owe a big thank you to: Rueben Halper from Google and Natasha Galloway from the Communication Council for organising and supporting the Goggle challenge; James Hurman from Previously Unavailable for providing the briefs; Haydn Kerr from DDB, Shaun O’Conner from Saatchis, Rupert Hancock from Ogilvy and Rueben Halper from Google for talking the students through two rounds of judging and feedback, before passing their final three over to the international and national judges for the final round.
“While we’re here, we’d also like to send a big shout out to all MDS alumni who had their names on so many Bronze, Silver and Gold Axis awards on Thursday, as well as the Brand Axis, the Innovation Axis and the Grand Axis.”
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