Super Bowl ads have ‘had their day’

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You may not know who the New England Patriots or their helmet-headed combatants are, but rather than decipher the intricacies of an eligible receiver, it’s arguably the famed ads that run throughout you’re all the more interested in, according to a report in Australia’s B&T. However, if recent press out of the States is to be believed, the once holy grail of creativity – the much-vaunted Super Bowl advertising – may possibly have had its day.

Read the full B&T story here

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