Supermarket chains dominate NZ Top 20 Advertisers chart

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Nielsen no longer publishes its annual Top 200 NZ Advertiser chart – a popular resource that ran in AdMedia’s Agencies & Clients book (which went out of publication in 2013 when Mediaweb folded). The researcher is, however, now supplying M+AD with an annual Top 20.

It shows Foodstuffs, The Warehouse, Progressive Enterprises and Harvey Norman as the top four in the 12 months to July this year.

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