Auckland’s Logick Print & Graphics has carried off the 2017 Pride In Print Supreme Award for a multifaceted presentation box to showcase the top-tier status of premium manuka honey. The awards – hosted by emcees Jeremy Corbett & Joe Bennett – were held at Christchurch’s Air Force Museum in Wigram on Friday evening.
For client True Honey, Logick created a beautiful black box that opens in concertina fashion, with a jar of manuka honey firmly gripped within the folds. The box can then be refolded, so the case can continue to showcase the honey after the purchase is made, and take pride of place on pantry shelves.
The True Honey Large & Small Presentation Case also won this year’s Packaging category prize, for providing premium packaging for delivering premium products.
Not only is the packaging spectacular, the design is perfect for the export market in particular, the judges said. The outer packaging is sealed, preventing anyone other than the buyer from touching the contents, and ensuring total product integrity while being posted or couriered.
Logick principal Dave Gick, who last year disqualified his company from winning the Supreme Award when he realised that part of his entry did not qualify under the award rules, said the firm was lucky to cater for clients who want something out of the ordinary.
“Our reputation has been paved down that road for specialty and unique jobs. Sometimes with the jobs we take on, I am not even sure myself at the start if we can do it. That’s how much of a challenge it is.
“We are still developing techniques about how to get new results. When customers push us, we push ourselves.”
Pride In Print chair Scott Porter and convenor of judges Simon Yendoll said the standard of entries was the highest in the awards’ 24-year history and this year’s entries highlight the impact the printed media has in every sector of New Zealand’s industries.
Category Winners
A book that captures the story of the renewal of Christchurch in words and drawings, tied in to the story of a café’s rebirth, earned the Publications category prize on top of the Supreme Award Runner-Up prize.
Let’s Take a Walk is a book printed by local printer Caxton for the Crofski family which owns the C1 Expresso, an iconic Christchurch café located in the central city.
After the earthquake struck on February 22, 2011, the café had to close down. But after some time had passed, they saw how badly the city needed an injection of energy and a burst of creativity to jumpstart its recovery.
So they decided C1 Expresso would be a leader in the fight to recover from the tragedy. It was one of the first businesses to move back into the central city.
World leader in stamp printing
Last year’s Supreme Award winner, Dunedin’s Southern Colour Print, confirmed its standing as a world leader in the printing of stamps by winning the Business Print Category.
The award is for its Taiwan Map Issue — an export order won from the Chunghwa Post Co.
“Any bottle would stand out from any shelf with this label on it,” is how the judges described the Haha Brut Cuvee label which won the Labels category award for North Shore printer Rapid Labels.
The label is printed in gold on gunmetal foil with a satin varnish finish, and was created for the launch of the new HaHa bubbly.
Point of Sale
Point-of-sale displays reached a new level this year with what the judges described as “astonishing examples of paper engineering” that carried off the Sign & Display Print prize for Auckland company Production Partners.
Lion Nathan needed something out of the ordinary for their Here’s to Interesting campaign to promote their range of Mac’s ales, and Production Partners worked with APC Innovate to produce a stand which features an animal head positioned above the beers on display. The head is made from thick card cut at precise angles and then folded to create a 3D effect for the faces of different animals.
Promo print
When you are trying to sell homes worth hundreds of thousands of dollars you need to impress the customer, and that’s what North Shore printer McCollams Print does with its Jalcon Homes Profile image brochure, which won the Promotional Print Category.
Family-owned Jalcon Homes has become a benchmark for great quality homes, with over 57 Master Builders awards won. To project that image it needs a top-drawer brochure and the Jalcon Homes Profile, designed by Velocity and Creative and printed by McCollams Print, does just that.
Special Products
An 18-month journey of discovery between architect and author, and typographer and designer, was rewarded with the Specialty Products category award.
The Gentle Hand, entered by Glenfield-based Bookbinding Press 2010 Ltd, was a deeply personal work prepared for architect, artist and academic Dr Rachel Hurst for her PhD dissertation submission. The book is designed as a tactile object, with varied paper stocks and silky bookmarks to make the ordinary act of reading a sensory pleasure.
“Sometimes with the jobs we take on, I am not even sure myself at the start if we can do it. That’s how much of a challenge it is.”
Industry Development shared
Two New Zealand companies – one which is at the forefront of producing some of the best transfers for clothing in the world, and the other which is potentially revolutionising the design of exhibition stands – share the coveted prize of Industry Development and Creativity Category Winner.
Supacolour Group Ltd of Whangarei wins for its Custard World transfer that combines digital and screen printing in a way that only a handful of printers in the world can match, and Auckland company APC Innovate wins for its Gift Trader exhibition stand that is made of fully-recyclable card.
Supacolour are breaking through the boundaries of what is available through print in New Zealand and are delivering something new to the market.
APC Innovate has created a “phenomenal” exhibition stand that could change the way companies organise their exhibition planning in future. It comes as a flat pack and can be assembled in 30 minutes, either as a free-standing unit or by attaching panels to the wall with Velcro.
It is totally recyclable so once the exhibition is over, it can be discarded into the recycling bin or can be dismantled back to a flat pack and used again.
The cost of hiring stands is high and people often have to use professional installers. This reduces the cost enormously and you can do it yourself.”
Soar soars – and Apprentice swoons
The PrintNZ Training Company of the Year was awarded to Soar Print Group and the PrintNZ Trainer of the Year was awarded to Tony Reid of PMP Print. Print NZ Apprentice of the Year was printing.com’s Myra Anderson.
“OMG, it’s so incredible, I’ve reached a goal,” she saidderson, while highly praising her chief executive Symon Yendoll for “passing on his wisdom”.
“The apprenticeship has opened my eyes – not just to the print – but to how business is run as a whole, which is great.”
For further information, contact Pride In Print Awards manager, Sue Archibald (021) 663-881.
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