AUCKLAND, Wednesday: Karangahape Road indie ad & design agency The Goat Farm has launched into the virtual space with its new online home show package Homeshow2Go!.
Homeshow2Go! has been designed to make it easy for businesses to hold virtual events quickly, cost-effectively and without the risk of Covid-related cancellation.
Creative director Vaughn Davis says it was a natural step to offer this service, after repeated home show cancellations left many companies without this vital annual lead generation tool and sales platform.
“Covid has taught us to adapt to our environment,” Davis said. “The Goat Farm was its busiest ever during the lockdowns these last couple of years because we found different ways of working.
“TGF supported us through our first live webinar. The technology worked seamlessly and provided a great experience for our customers and presenters.”
“It took just a few weeks for TGF to pull together its first virtual home show (for home health client HRV) and its success proved that the concept works.
“Homeshow2Go! was born out of this experience in the home reno industry – products are high investment and consumers require high engagement throughout the sales process.
“However, the TGF package has broad application and has since been picked up by Kiwi Wealth for a live broadcast about their KiwiSaver Scheme.”
Kiwi Wealth head of marketing Laura Stephenson said, “The Goat Farm supported us through our first live webinar. The technology worked seamlessly and provided a great experience for our customers and presenters alike.”
- More here: tgf.co.nz/homeshow2go
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