AUCKLAND, Today: Transpower, the owner and operator of New Zealand’s National Grid, has chosen Karangahape Road-based independent agency The Goat Farm to support its employment brand and recruitment strategy.
The appointment followed a “thorough” multi-agency RFP process – but at press time it was not clear if there’d been an incumbent.
Helping lead the business for TGF is business director Tim Dixon, who literally went above and beyond – travelling to the RFP presentation with CD Vaughn Davis at 10,000 feet and minus 11 degrees.
Dixon said: “Our team has wasted no time getting to work on the challenge, meeting with 20 Transpower staff in Auckland and Wellington in the weeks following the appointment.”
“Seeing demand rise and fall as people came home from work was like watching the whole country breathe – it’s a really special place.”
This included a visit to the Wellington-based operation control room to see the National Grid operations in real time.
Vaughn Davis said: “Seeing demand and generation rise and fall as people came home from work was like watching the whole country breathe … it’s a really special place.”
Transpower’s Brighid Kelly said she’s looking forward to seeing what the TGF team’s work uncovers.
“We foresee ambitious growth targets to support rapidly growing demand for electricity with New Zealand’s journey towards a low carbon energy future,” she said.
“It’s an exciting time. Finding a partner with proven results in employment branding makes a lot of sense.”
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