AUCKLAND, Today: Ice cream giant Tip Top is calling for pitches from NZ creative agencies, according to an article by business writer Damien Venuto in today’s NZ Herald.
The incumbent (also involved in the new contest) is Colenso BBDO. The pitch has apparently been narrowed down to just three agencies – Colenso, DDB and Shine
Venuto says the agencies involved have all refused to comment – “but Tip Top head of marketing Steph Stuart did confirm to the Herald the company had sent out a brief to a number of creative agencies”.
- Read the full story here (you may need a Herald Premium sub for access)
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