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Category Archive

Anchor brings the cream of the crop to Kiwi fridges

Editor September 24, 2024TVCs, News Make a Comment

AUCKLAND, Today: Anchor is bringing milk back to Kiwi fridges with a bold new campaign by TBWA\New Zealand, reminding people of dairy’s value amidst the rise of plant-based alternatives.
READ MORE

Auto Trader shifts gears with bold new rebrand

Editor September 9, 2024TVCs, News Make a Comment

AUCKLAND, Today: Forty years after launching, Auto Trader has rebranded and relaunched online with a fresh campaign, its first of this kind. Telling New Zealand about your car taps into the idea that private sellers want maximum visibility for their listings.

READ MORE

New push for SMEs to Make People their Superpower

Editor September 2, 2024TVCs, News Make a Comment

AUCKLAND, Friday: Smartly, the Kiwi-owned payroll platform trusted by 22,000 businesses, recently expanded into HR with a new People Management add-on. Now, small and medium businesses can manage payroll and people administration seamlessly.
READ MORE

The Power of KFC campaign hits New Zealand

Editor August 20, 2024TVCs, News Make a Comment

AUCKLAND, Today: KFC New Zealand has launched a new campaign, The Power of KFC, with Stanley St and FilmThreeSixty. The campaign celebrates Kiwis’ love for adventure and the irresistible appeal of KFC’s iconic menu.
READ MORE

Uni campaign tackles awkward conversations with a cricket twist

Editor August 20, 2024TVCs, News Make a Comment

AUCKLAND, Today: University students often find themselves in awkward conversations—those uncomfortable moments where the room goes silent. These are exactly the ‘grey area’ discussions that a new animated campaign is targeting.

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Vogel’s makes perfect toast easy with their new Vogel’s Certified Toaster

Editor August 15, 2024TVCs, News Make a Comment

AUCKLAND, Today: Vogel’s, New Zealand’s iconic bread brand, has teamed up with DDB Group Aotearoa to solve the challenge of making perfect Vogel’s toast with their new Vogel’s Certified Toaster, available exclusively at The Warehouse.

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KidsCan’s winter appeal shines a light on urgent need for Kiwi kids

Editor August 15, 2024TVCs, News Make a Comment

AUCKLAND, Today: KidsCan is feeling the pinch as the cost-of-living crisis in New Zealand affects regular donors. To address the growing need, they’ve launched a new Winter Appeal campaign highlighting the increasing number of children needing their help.
READ MORE

Turning over a new leaf: Daffodil Day 2024 tackles cancer’s impact

Editor August 13, 2024TVCs, News Make a Comment

AUCKLAND, Today: New Zealand’s Cancer Society is shining a spotlight on a startling truth with its Daffodil Day 2024 campaign, One in three Kiwis will get cancer in their lifetime.

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ASB spotlights Home Ownership Managers with The Monkeys Aotearoa (updated)

Editor August 12, 2024TVCs, News Make a Comment

AUCKLAND, Today: New Zealand’s beloved ad couple, Ben and Amy, introduce a new furry friend in ASB’s latest campaign. The campaign, created by The Monkeys Aotearoa, part of Accenture Song, highlights the role of ASB’s Home Ownership Managers.
READ MORE

DoorDash’s exciting new campaign supporting Kiwis

Editor August 5, 2024TVCs, News Make a Comment

AUCKLAND, Today: DoorDash, an on-demand delivery platform, has launched The Unofficial Deal of the Games We Can’t Name campaign with creative agency FEDERATION.
READ MORE
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TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: High five for Motion Sickness

May 23, 2025 | By Editor

AUCKLAND, Today: Motion Sickness has added five new hires across strategy, creative and client service. The moves follow a year of strong growth and award-winning campaigns. Read more

Arrivals & Departures: Jimena Murray joins The Sweetshop

May 22, 2025 | By Editor

AUCKLAND, Today: The Sweetshop NZ has officially welcomed Jimena Murray as Executive Producer, bringing fresh energy and two decades of experience to the team’s already sharp creative line-up. Read more

Arrivals & Departures: Eyes and Ears welcomes three new directors to the roster

May 21, 2025 | By Editor

AUCKLAND, Today: Eyes and Ears is adding three fresh creative voices to its Freelance Director Roster: Sophie Black, Johnny Barker and James Anderson — all bringing something unique to the table. Read more

Arrivals & Departures: Digital gun Mahmood Shibliq joins YoungShand leadership

May 21, 2025 | By Editor

AUCKLAND, Today: YoungShand is adding even more muscle to its media team, welcoming digital media pro Mahmood Shibliq as the agency’s new Performance Director. Read more

Arrivals & Departures: TBWA\NZ names Pri Patel Managing Partner

May 20, 2025 | By Editor

AUCKLAND, Today: TBWA\NZ has just announced Priyanka (Pri) Patel’s promotion to Managing Partner, recognising her creative spark, leadership strength and the impact she’s made since joining the agency. Read more

Arrivals & Departures: Bastion’s next chapter begins with Madeleine Leonard

May 15, 2025 | By Editor

AUCKLAND, Today: Bastion has named Madeleine Leonard as Marketing Manager, reporting to Bastion ANZ CEO Cheuk Chiang. Read more

Arrivals & Departures: Together appoints award-winner Charlotte Lobo

May 9, 2025 | By Editor

AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team. Read more

Arrivals & Departures: Vevo expands APAC team with key appointments

May 5, 2025 | By Editor

AUCKLAND, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region. Read more

Arrivals & Departures: Special PR brings on DARKHORSE founder Liam Taylor

May 2, 2025 | By Editor

AUCKLAND, Today: Special PR is bringing on industry heavyweight Liam Taylor, who’s set to join the Auckland office as Business Development Director from 12th May 2025. Read more

Arrivals & Departures: Fresh faces join Colenso’s award-winning creative team

May 2, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024 — crowned Cannes Lions Agency of the Year (Pacific), scoring new clients, and nabbing New Zealand’s first ever Immortal Award. Now they’re growing the creative bench. Read more

New energy at IMANZ as Duncan Shand steps in

May 1, 2025 | By Editor

AUCKLAND, Today: IMANZ has just added Duncan Shand from YoungShand to its Board, bringing even more indie firepower to the table. Read more

HMC welcomes new design talent Kayla McQuade

April 22, 2025 | By Editor

HAMILTON, Today: Kayla McQuade has joined Hamilton-based agency HMC as Visual Communication Specialist, following a year freelancing across painting, illustration, and design. Read more

EssenceMediacom taps Maddison Keogh

April 11, 2025 | By Editor

AUCKLAND, Today: EssenceMediacom has appointed Maddison Keogh as APAC Client Managing Partner for Uber, stepping into one of the agency’s most exciting and fast-paced regional accounts. Read more

Stuff Group appoints Anna Magasiva as Director of Agency

April 8, 2025 | By Editor

AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins. Read more

Droga5 reshapes creative leadership

April 2, 2025 | By Editor

AUCKLAND, Today: Droga5 is refreshing its creative leadership, with Barbara Humphries and Damon Stapleton stepping in as Co-Chief Creative Officers across Australia and New Zealand. Read more

Momentum adds creative firepower with Alex Kenny

March 27, 2025 | By Editor

AUCKLAND, Today: Momentum Group just announced Alex Kenny as Creative Director—beefing up the agency’s digital performance and creative smarts in a big way. Read more

New leadership move for Wasserman

March 25, 2025 | By Editor

SYDNEY, Today: Wasserman has appointed Peter Jarmain as Vice President to lead Wasserman Live across Australia and APAC, heading up branding, signage, fabrication, live events and experiential operations. Read more

Leadership shifts as Andrew Little exits

March 24, 2025 | By Editor

AUCKLAND, Today: Leadership is evolving at DDB Group AUNZ, with Priya Patel and Matty Burton stepping into bigger roles across the region, officially from April 1. Read more

Four minds, endless creativity

March 13, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024, winning Cannes Lions Agency of the Year (Pacific), securing new business, and taking home New Zealand’s first Immortal Award. Now, the agency is expanding its creative team with four senior hires. Read more

Luke Farmer strengthens Bastion Shine’s team

March 13, 2025 | By Editor

AUCKLAND, Today: Bastion Shine has welcomed Luke Farmer to lead the Air New Zealand account and drive new business development, further strengthening the agency’s growth and client relationships. Read more

PHD Aotearoa expands leadership with key promotions

March 10, 2025 | By Editor

AUCKLAND, Today: Omnicom Media Group agency PHD Aotearoa has promoted Amanda Palenski to Managing Director, effective immediately. She will lead operations, driving multi-channel strategies to create transformative experiences for clients. Read more

Doohly partners with OOHMAA to drive growth in New Zealand

March 10, 2025 | By Editor

AUCKLAND, Friday: Doohly, a leading digital signage CMS provider, has joined the Out of Home Media Association Aotearoa (OOHMAA). The move highlights its dedication to supporting New Zealand’s out-of-home industry. Read more

Unilever NZ shakes up senior leadership

March 5, 2025 | By Editor

AUCKLAND, Today: Unilever New Zealand has welcomed three new senior leaders, appointing Nigel Melhuish, Keely Pipkin, and Sailen Mudaly to key positions across the business. Read more

Robi Stanton joins BBC Studios to lead global media and streaming in ANZ

March 3, 2025 | By Editor

AUCKLAND, Today: BBC Studios has appointed media industry leader Robi Stanton as EVP & GM of Global Media and Streaming for Australia & New Zealand. She’ll oversee content sales, channels, streaming, and ad sales in the region. Read more

Lani Jamieson joins D3 to shape the next chapter of its growth

February 27, 2025 | By Editor

AUCKLAND, Today: D3 is gearing up for growth with Lani Jamieson as its new General Manager. She’ll oversee operations and enhance client outcomes as the agency expands, following a major win with ZIWI USA Inc. Read more

Stuff Group taps Belinda Francis to lead North Island Markets

February 25, 2025 | By Editor

AUCKLAND, Today: Belinda Francis joins Stuff Group as Head of North Island Markets, steering commercial strategy for key publications like The Post and NZ House & Garden. Read more

Nikki Grafton’s vision for change: The new CEO of Omnicom Media Group New Zealand

February 19, 2025 | By Editor

AUCKLAND, Today: Highlighting New Zealand's growing importance, Omnicom Media Group (OMG) has appointed PHD New Zealand CEO Nikki Grafton to the new position of CEO, OMG New Zealand. Read more

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