TVNZ to launch male-skewed channel

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TVNZ is set to launch its new blokes channel DUKE on Sunday 20 March this year, via live-streaming and Freeview.

No information yet on the hours DUKE will run. And – apart from a reference to ‘drama and movies’ – the flyer sent out by TVNZ gives few hints about content (but you can bet there’ll be lashings of action, sports, humour … and boobs!).

“The sales team will be in market talking with media agencies and clients over the coming weeks with all the background information you need to get involved from the outset,” says the flyer.

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