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PARIS, Thursday: The Cannes Lions 2021 will be fully digital, running as Cannes Lions Live, from Monday 21 June to Friday-25 June. The event in Cannes, France, will not take place this year.

Lions chairman Philip Thomas said: “Over the last year, we’ve been consulting with our customers and working on our plans, including the development of Cannes Lions Live as part of the new Lions Membership platform.

“A 2021 virtual pass will cost $NZ421.”

“We are now able to move fully to this format for 2021 – which will have all the celebration, inspiration and participation of Cannes Lions – to unite the global community virtually.”

To access the virtual show live, you need a Lions membership, which will become available  in May, or a standalone pass (comes at the same price as a full membership).

Membership costs  €249 ($NZ421). All Lions winners, past and present, will be gifted complimentary membership.

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