Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).
The new ad – which comes in 15sec and 30sec versions – is a taste test for Whittaker’s ‘five-roll refined’. It was shot in the Wellington Railway Station earlier this month.
Whittaker’s has disabled remote viewing – except on Youtube. View the 30sec ad target=”_blank”>here, and the 15sec ad target=”_blank”>here.
CREDITS
Assignment
Writer:John Plimmer
Art director: Chris Bleakley
Account director: Jill Ramsden
Producer: Juliet Dreaver
Whittakers
Holly Whittaker, Philip Poole, Jasmin Currie
MBM – media
Matt Bale
Alexandra Hendra
Production. Exposure
Director Kevin Denholm
Producer Jess Milne
Editor Tim Mauger
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