Youtube’s Top 10 in May

EditorTVCs, News Make a Comment

The most-watched Youtube ad in May was a US spot that pays tribute to our ‘Moms’ – as listed by Google and Adweek. M+AD found this chart on Slovenia’s Marketing Magazine  (“The Voice of the Balkans”) website.

It features a lot of viral brands, such as GoPro, McDonald’s and P&G, but No 1 was Mullenlowe/Knoor’s #LoveAtFirstTaste, a charmingly simple spot that’s guaranteed to make you smile! (That’s it, above.)

Our list runs backwards from #10. To view them all, enter the italic name in the Youtube Search space, and hit the button (or go direct to the magazine website – scroll down for the link):

10. Cricket Wireless #PhotoMombing! Because Moms Are the Bomb! Creative Agency: Shareability California; Media: MEC. Views: 968,555

9. Temptations Cat Treats Catterbox,  adam&eveDDB,  Starcom (Buying), Mediacom (Planning). Views: 1 million

8. Benzac Things You Wish You Could Control In High School, BuzzFeed/Assembly. Views: 1.1 million

7. McDonald’s Angry Birds; Views: 2.1 million

6. GoPro Man and Grizzly Bear – Adventures with Bella; GoPro Original Productions/IPG Mediabrands. Views: 2.6 million

5. Lufthansa Everyone’s Fanhansa; Kolle Rebbe; Views: 3.3 million

4. GoPro GoPro Awards: On a Rocket Launch to Space; GoPro Original Productions/IPG Mediabrands. Views: 3.9 million

3. P&G Thank You, Mom – Strong; Wieden + Kennedy. Views: 5.4 million

2. Evian Baby Bay; BETC/Group M. Views: 7.2 million

1. Knorr’s #LoveAtFirstTaste; Mullenlowe/PHD, Mindshare & Reprise Media. Views: 33.2 million

Share this Post