AUCKLAND, Saturday: Special Group took another full-page ad in the Herald (A2) on Saturday to skite (deservedly) about their recent APAC AoY wins – continuing their unique championing of print since the day the agency started, 13 years back.
Of the latest ad, founder/ceo/CCO Tony Bradbourne said: “To win Campaign Brief, Campaign Asia and B&T New Zealand Agency of the Year took a lot of help from a lot of talented people.
“So we thought we’d take out a little ad to say thanks to everyone!”
Bradbourne says Special’s first Herald full page gained them four new clients.
Another Special Herald FP celebrated the 2008 Green Party campaign that grew membership by 50%, and more recently, a NZH full page for the NZ needs Start-ups programme launched at Semi-Permanent this year.
“We are currently working through the 100 entries to this,” Bradbourne said.
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