ad:tech Auckland signs US futurist for keynote 2018

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AUT Business School’s annual media-meets-tech event, ad:tech 2018, has signed Californian futurist Dr Jeff Cole for this year’s keynote speech in Auckland at AUT on Thursday 15 November.

Cole is the founder & director of the Center for the Digital Future in the US, and has been at the forefront of media and communication technology issues globally for the three decades.

An expert in the field of technology and emerging media, he serves as an adviser to governments and leading companies around the world as they craft digital strategies.

“Dr Cole has worked with the Clinton and George W Bush White House on media and telecommunications issues.”

He regularly presents trends and insights of the project to the White House, FCC, Congress, Department of Defense and to governments around the world. On the corporate side, Cole advises Microsoft, WPP (Group M), Ericsson, Sony, Time-Warner, AT&T, AARP, Wesfarmers, Telstra and others in their traditional and digital media strategies.

Cole has testified before Congress on television issues and has spoken as a keynote and panel member at more than 500 conferences on media and technology. He has worked with both the Clinton and George W Bush White House on media and telecommunications issues.

Cole was a member of the executive committee of the Academy of Television Arts & Sciences (ATAS) from 1997 to 2001 and was the founding governor of the ATAS Interactive Media Peer Group.

At UCLA, Cole taught over 35,000 students. In 1987 he received UCLA’s Distinguished Teaching Award.

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