AUCKLAND, Today: Daylight is levelling up its digital game with the addition of Maddi Cummane as UX Strategy Lead. She’ll be shaping smart, human-centred digital experiences—right across the product journey.
Arrivals & Departures: High five for Motion Sickness
AUCKLAND, Today: Motion Sickness has added five new hires across strategy, creative and client service. The moves follow a year of strong growth and award-winning campaigns.
Arrivals & Departures: Jimena Murray joins The Sweetshop
AUCKLAND, Today: The Sweetshop NZ has officially welcomed Jimena Murray as Executive Producer, bringing fresh energy and two decades of experience to the team’s already sharp creative line-up.
Arrivals & Departures: Eyes and Ears welcomes three new directors to the roster
AUCKLAND, Today: Eyes and Ears is adding three fresh creative voices to its Freelance Director Roster: Sophie Black, Johnny Barker and James Anderson — all bringing something unique to the table.
Arrivals & Departures: Digital gun Mahmood Shibliq joins YoungShand leadership
AUCKLAND, Today: YoungShand is adding even more muscle to its media team, welcoming digital media pro Mahmood Shibliq as the agency’s new Performance Director.
Arrivals & Departures: TBWA\NZ names Pri Patel Managing Partner
AUCKLAND, Today: TBWA\NZ has just announced Priyanka (Pri) Patel’s promotion to Managing Partner, recognising her creative spark, leadership strength and the impact she’s made since joining the agency.
Arrivals & Departures: Bastion’s next chapter begins with Madeleine Leonard
AUCKLAND, Today: Bastion has named Madeleine Leonard as Marketing Manager, reporting to Bastion ANZ CEO Cheuk Chiang.
Arrivals & Departures: Together appoints award-winner Charlotte Lobo
AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team.
Arrivals & Departures: Vevo expands APAC team with key appointments
SYDNEY, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region.
Arrivals & Departures: Special PR brings on DARKHORSE founder Liam Taylor
AUCKLAND, Today: Special PR is bringing on industry heavyweight Liam Taylor, who’s set to join the Auckland office as Business Development Director from 12th May 2025.










