JCDecaux launches Be Seen. Be Remembered

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UCKLAND, Today: JCDecaux has unveiled its refreshed brand positioning, Be Seen. Be Remembered., putting the spotlight on creating Out-of-Home campaigns that don’t just grab attention but drive strong, measurable results for advertisers.

MAS taps Yarn for brand revamp

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AUCKLAND, Today: Independent creative agency Yarn has teamed up with MAS, taking on strategy and creative for the local insurance and investment mutual as it looks to evolve its brand story.