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Home » Archives for Editor » Page 58

New report shows 72% of Kiwis say brands don’t deliver on promises

Editor August 18, 2025News Make a Comment

AUCKLAND, Today: Most Kiwi consumers aren’t convinced brands keep their word. According to a new report, 72% say companies fail to live up to their promises.

Anchora celebrates milestone with major APAC client addition

Editor August 15, 2025News Make a Comment

AUCKLAND, Today: Anchora, the independent marketing technology and AI consultancy, is celebrating its fourth anniversary with a big client win – La Trobe University – signalling strong momentum across the APAC region.

Google NZ and Publicis Groupe Aotearoa host Unlock Growth data event

Editor August 15, 2025News Make a Comment

AUCKLAND, Today: Google New Zealand and Publicis Groupe Aotearoa recently teamed up to host Unlock Growth: Turning Data into Action — an industry event focused on turning insights into measurable business impact.

Samsung makes a splash with full CARTEL Media fitness DOOH takeover

Editor August 15, 2025News Make a Comment

AUCKLAND, Today: Samsung has pulled off a 100% Share of Voice digital out-of-home (DOOH) takeover across CARTEL Media’s premium gym network – a first in New Zealand’s fitness scene.

Arrivals & Departures: Momentum relocates HQ and expands leadership with Oscar Catoto

Editor August 15, 2025A+D, News Make a Comment

AUCKLAND, Today; Momentum, one of New Zealand’s top independent media and communications agencies, has moved its Auckland HQ to a New York loft-inspired space in Ponsonby, complete with sweeping views of the Waitematā Harbour and Waitākere Ranges.

MeasureUp 2025 returns to explore how measurement drives marketing growth

Editor August 14, 2025News Make a Comment

AUCKLAND, Today: IAB New Zealand’s flagship marketing and measurement event, MeasureUp, is set for Thursday 18 September 2025 at Auckland’s Maritime Room, uniting global and local experts to explore how measurement culture drives marketing productivity and growth.

Arrivals & Departures: Merkle Aotearoa appoints Stéphan Willemse as Head of Digital Experience

Editor August 14, 2025A+D, News Make a Comment

AUCKLAND, Today: Merkle Aotearoa, part of the dentsu network, has named Stéphan Willemse as its new Head of Digital Experience, leading work to help clients create cohesive, valuable, and genuinely useful customer experiences.

JCDecaux partners with KiwiHarvest to tackle food waste across New Zealand

Editor August 14, 2025News Make a Comment

AUCKLAND, Today: JCDecaux has welcomed KiwiHarvest, New Zealand’s largest food rescue organisation, as the newest charity partner for its social impact initiative, JCDecaux HEART.

Toyota brings Kiwis along for the ride in Let’s Go Places 2.0

Editor August 14, 2025TVCs, News Make a Comment

AUCKLAND, Today: Toyota and Saatchi & Saatchi NZ, alongside Spark Foundry NZ and Digitas NZ, are back with the next instalment of Toyota’s Let’s Go Places brand platform.

Arrivals & Departures: Media heavyweights join Thompson Spencer to drive trans-Tasman growth

Editor August 13, 2025News Make a Comment

AUCKLAND, Today: Independent full-funnel agency Thompson Spencer has boosted its media team, adding three seasoned experts from OMD, MBM and EssenceMediacom to strengthen its trans-Tasman media capability.

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Recent Posts

Love Song reveals what is shaping Gen Z in New Zealand

April 23, 2026 | By Editor

AUCKLAND, Today: Connect by Live Nation has released its annual Love Song study, showing Gen Z is becoming more selective with attention and more interested in meaningful real-world experiences. Read more

Arrivals & Departures: The Spinoff expands its commercial capability with two hires

April 23, 2026 | By Editor

AUCKLAND, Today: The Spinoff, delivering one of New Zealand’s most engaged digital audiences (14.1 average engaged minutes per session), today announces two key appointments to its commercial team, strengthening its ability to deliver high-impact content and measurable campaign performance for brand partners. Read more

Media Spotlight 2026 puts the future of media planning in focus

April 23, 2026 | By Editor

AUCKLAND, Today: The Commercial Communications Council has announced Media Spotlight 2026, sponsored by MediaWorks, with the event set for 27 May at Q Theatre in Auckland. Read more

Zespri puts nutrition at the heart of growth

April 23, 2026 | By Editor

AUCKLAND, Today: Zespri has launched a refreshed global brand platform, Grown for Good, designed to strengthen its focus on natural nutrition and the value it creates for consumers, customers, growers and its people. Read more

UK OOH leaders to share the stage at WOO Congress

April 23, 2026 | By Editor

LONDON, Today: The World Out of Home Organization’s Annual Congress in London will bring together the leaders of the UK’s three biggest Out of Home media owners for the first time, with a panel set to take a close look at the state of the UK market. Read more

Acuity launches with human-centred corporate communications focus

April 22, 2026 | By Editor

AUCKLAND, Today: Acuity has officially launched as a new corporate communications agency, aiming to bring a more human-centred approach to the often complicated worlds of corporate and public policy communications. Read more

McMullet goes full party out the back

April 22, 2026 | By Editor

AUCKLAND, Today: McDonald’s New Zealand has gone full party out the back, launching a cheeky campaign around a very limited trial of what fans are calling the “McMullet”. Read more

Hummingbird grounds support in The Arts Foundation

April 22, 2026 | By Editor

AUCKLAND, Today: The Arts Foundation Te Tumu Toi has named Hummingbird Coffee as a new principal partner, in a move aimed at helping back artists and strengthen creative communities across Aotearoa. Read more

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Arrivals & Departures

Arrivals & Departures: The Spinoff expands its commercial capability with two hires

April 23, 2026 | By Editor

AUCKLAND, Today: The Spinoff, delivering one of New Zealand’s most engaged digital audiences (14.1 average engaged minutes per session), today announces two key appointments to its commercial team, strengthening its ability to deliver high-impact content and measurable campaign performance for brand partners. Read more

Arrivals & Departures: Sian Church joins Shuttlerock for a pivotal growth chapter

April 22, 2026 | By Editor

AUCKLAND, Today: Shuttlerock has appointed Sian Church to lead global marketing and communications, with the Auckland-based role focused on shaping the company’s brand, story and strategy as it pushes into its next growth phase. Read more

Arrivals & Departures: Sarah Kenny joins WPP Media NZ as data lead

April 21, 2026 | By Editor

AUCKLAND, Today: WPP Media New Zealand has appointed Sarah Kenny as Head of Data and Technology, a newly created role that signals a bigger push into data, tech and AI-led growth for local clients. Read more

Arrivals & Departures: DARKHORSE saddles up with two senior arrivals

April 20, 2026 | By Editor

AUCKLAND, Today: DARKHORSE has carried strong momentum into the year, adding Trade Me and DHL to its client list and boosting its senior ranks with Lucinda East Kennedy and returning Business Director Mandy Wiles. Read more

Arrivals & Departures: Returning executive Mat McNay takes the wheel at CarExpert NZ

April 20, 2026 | By Editor

AUCKLAND, Today: CarExpert New Zealand has brought Mat McNay back into the business as Country Manager, tapping one of its early leaders to steer the next phase of growth locally. Read more

Arrivals & Departures: Sam Sherson joins PHD NZ with growth and innovation in focus

April 17, 2026 | By Editor

AUCKLAND, Today: PHD New Zealand has brought in Sam Sherson as Chief Technology Officer, a new role designed to sharpen the agency’s focus on data, technology and smarter client solutions. Read more

Arrivals & Departures: TRA adds Ben Farnsworth and Tessa Tripp as TRA Tracking grows

April 16, 2026 | By Editor

AUCKLAND, Today: TRA has added two new senior roles as it ramps up growth around TRA Tracking, appointing Ben Farnsworth as Sales Director and Tessa Tripp as Head of Product Marketing. Read more

Arrivals & Departures: Tracy Watkins exits The Post after 25 years with Stuff

April 16, 2026 | By Editor

AUCKLAND, Today: The Post is looking for a new editor, with Tracy Watkins set to leave later this year after a standout 25-year run with Stuff Group. Read more

Arrivals & Departures: Dave Mullan joins StreetIQ as Sales Director

April 10, 2026 | By Editor

AUCKLAND, Today: StreetIQ has appointed Dave Mullan as Sales Director as the digital out-of-home platform continues expanding across Australia. Read more

Arrivals & Departures: Palladium Insights expands ANZ bench with two senior appointments

April 9, 2026 | By Editor

AUCKLAND, Today: Palladium Insights has appointed two senior leaders as it ramps up growth across APAC and expands its international footprint into Australia. Read more

Arrivals & Departures: Omnicom Oceania strengthens leadership team with two key appointments

April 9, 2026 | By Editor

SYDNEY, Today: Omnicom Oceania has added two senior leaders to its Executive Leadership Team as it continues refining its model and sharpening how it delivers for clients. Read more

Arrivals & Departures: Loupe Agency signs Sacha Stejko with fresh energy and strong creative alignment

April 7, 2026 | By Editor

AUCKLAND, Today: Loupe Agency has added advertising photographer Sacha Stejko to its roster, giving the Auckland-based artist management and production company even more depth across sport, lifestyle and portraiture. Read more

Arrivals & Departures: Curious Nation brings in new talent on both sides of the Tasman

April 7, 2026 | By Editor

AUCKLAND, Today: Curious Nation has added two new hires across New Zealand and Australia, bolstering its trans-Tasman team after a strong run of growth and fresh client wins. Read more

Arrivals & Departures: Omnicom Media appoints two senior leaders for a powerful combination

April 1, 2026 | By Editor

AUCKLAND, Today: Omnicom Media New Zealand has added two senior hires to its Centre of Excellence, appointing Rachel Bayfield as Chief Transformation Officer and Mike Delaney as Group Product Director. Read more

Arrivals & Departures: One Plus One adds one, promotes two

March 27, 2026 | By Editor

AUCKLAND, Today: One Plus One Communications has added Kate Yule to the team as Senior Account Executive, while also promoting Sydnee Krum and Emily Hill in a strong start to the year. Read more

Arrivals & Departures: Together appoints Josh Hogg to new strategy role

March 27, 2026 | By Editor

AUCKLAND, Today: Independent media agency Together has appointed Josh Hogg as General Manager – Strategy, adding a newly created role as the business continues to grow. Read more

Arrivals & Departures: Peter Filopoulos joins Bastion for experience expansion

March 24, 2026 | By Editor

AUCKLAND, Today: Bastion is bolstering its experience offer with the appointment of Peter Filopoulos as Managing Director, Experience, with the senior industry figure set to start in early April. Read more

Arrivals & Departures: Jesse James brings his visual flair to The Sweetshop

March 18, 2026 | By Editor

AUCKLAND, Today: The Sweetshop New Zealand has welcomed Jesse James McElroy to its local roster, adding a director known for sharp comedy, strong visual craft and a style that knows how to get noticed. Read more

Arrivals & Departures: dentsu ANZ brings in Danica Bellchambers for top data and AI role

March 17, 2026 | By Editor

AUCKLAND, Today: dentsu ANZ has named Danica Bellchambers as its new Chief Data & Technology Officer, starting 11 May, as it sharpens its focus on using data, technology and AI to drive stronger client results. Read more

Arrivals & Departures: Thrive taps former DDB global chairman Marty O’Halloran

March 13, 2026 | By Editor

SYDNEY / AUCKLAND, Today: Marty O’Halloran, former Global Chairman of DDB Worldwide, has joined Thrive PR and Communications AU/NZ in a strategic advisory role, marking a significant step in the agency’s next phase of growth. Read more

Arrivals & Departures: Analytic Partners appoints Andy Ford to senior APAC role

March 10, 2026 | By Editor

AUCKLAND, Today: Analytic Partners has strengthened its APAC leadership team, appointing marketing analytics leader Andy Ford to the newly created role of Associate Vice President. Read more

Arrivals & Departures: Kasper Häggström joins EXIT with distinctive Scandinavian edge

March 6, 2026 | By Editor

AUCKLAND, Today: Kasper Häggström has joined the EXIT roster, bringing his distinct Scandinavian humour to commercials. Read more

Arrivals & Departures: One Plus One grows with senior Wellington hire, Esther Robinson

March 4, 2026 | By Editor

AUCKLAND, Today: Auckland-based independent agency One Plus One Communications is expanding south, appointing Esther Robinson as Director of Government Relations and officially launching a Wellington presence alongside a dedicated Government Relations offering. Read more

Arrivals & Departures: Sling & Stone signals future focus with NZ leadership change

March 3, 2026 | By Editor

AUCKLAND, Today: A leadership shift is underway at Sling & Stone, with Sian Church stepping down as Head of New Zealand after seven years steering the local operation. Read more

Honouring the Legacy of Jim Wilson

March 2, 2026 | By Robin McDonnell

AUCKLAND, Today: Phantom Billstickers is deeply saddened to share the news that our founder — Jim Wilson has passed away peacefully in his sleep, of natural causes.  Read more

Arrivals & Departures: Flying Fish signs new director Charlotte Evans for New Zealand

February 25, 2026 | By Editor

AUCKLAND, Today: Flying Fish has added director Charlotte Evans to its roster for representation in New Zealand, bringing a filmmaker known for blending cinematic craft with emotionally grounded storytelling. Read more

Arrivals & Departures: Sam Casey appointed Head of Performance at Thompson Spencer

February 25, 2026 | By Editor

AUCKLAND, Today: Thompson Spencer has brought Sam Casey on board as Head of Performance, boosting its integrated media muscle as the agency keeps gaining momentum across local and international work. Read more

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