How Pead PR became one of NZ’s most recognised agencies

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Public relations companies exist to, among other things, get publicity for their customers. It therefore stands to reason that the agency should have the chops to get itself publicity too. And that’s something which independent research from Tangible Media has shown Pead PR does better most.

Kiwi adman eyes $1 trillion prize

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Agency executive Paul Manning has walked away from a lucrative career as MD of one of the nation’s largest creative shops to take a $5 million punt on a start-up business in a start-up industry that doesn’t exist yet.

And the winner is … The NZ Herald

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You can always rely on NZ Herald writer Chris Rattue to provide a searching examination of major sports events. In Saturday’s paper his focus was the World Championship Parker vs Joshua heavyweight title fight (read it here).

Comms Council welcomes ThinkTV launch

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At an agency and media event in Auckland this morning, TVNZ, MediaWorks and Sky TV joined forces to launch ThinkTV – a collective voice for the industry to promote the scale and effectiveness of television advertising in New Zealand.