Colenso, Clemenger, FCB, DDB make finals in Sydney

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NZ agencies have nine entries through to the finals of the first three AWARD Award categories – Radio, Digital, and Branded Entertainment/Content – announced over the weekend in Sydney.

In Radio, Colenso BBDO (with two finalist spots) was the only NZ agency to shine.

Five NZ ads made the Digital final: FCB and DDB have two apiece, with the 5th spot going to Clemenger BBDO Wellington.

Two entries from NZ also made the Branded Entertainment & Content final – one from Clemenger BBDO, the other from Colenso BBDO.

Chairmen in each of the categories were: Tim Buesing (Reactive) for Digital, Ralph Van Dijk (Eardrum) for Radio and James Mok (FCB NZ) for Branded Entertainment & Content.

Finalists for additional categories will be announced shortly.

Besides Branded Ent chairman Mok, Special Group’s Matty Burton is sitting on the Print, Poster & Outdoor jury, Colenso BBDO’s Simon Vicars and FCB’s Hywell James are both on the Radio jury, Y&R’s Josh Moore and FCB’s Peter Vegas are on the is on the Promotion/Experiential/PR jury.

The chairman of judges is Dan Wieden (Wieden+Kennedy.

The NZ finalists in Sydney are:


  • Colenso: Mars Pedigreee Talkies
  • Colenso: Mars Pedigree K9FM


  • FCB Food Photos Save Lives UNICEF NZ
  • DDB Group Change the bottle, change the game Lion
  • Clemenger BBDO Mistakes NZTA
  • DDB Group Bring Down the King SKY Television
  • FCB Bank Job Brothers In Arms

Branded Entertainment & Content

  • Clemenger BBDO Tinnyvision NZTA
  • Colenso BBDO K9FM Mars Pedigree

A full list of judges can be found here.

The awards presentation event will take place on Thursday 19 March at Sydney Town Hall, in Sydney. Tickets are available here.

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