Software and technology company Broadcast MAP have completed the nationwide rollout of their new Schedule Optimiser and are giving their subscribers the chance to win an iPhone 6 every time they use it to make a buy between now and November 30.
The Schedule Optimiser is a fully integrated addition to the TVmap Buying Module and provides users with the ability to automate spot buying decisions, as well as pre-load their buy requests for upcoming periods against current ratecards.
Broadcast MAP founder/CEO Stuart Lewis said the Schedule Optimiser is a significant enhancement to what is already a very powerful media buying tool, and the release had been well received by the industry.
“We’re already seeing around one third of the Buying Module runs using the Schedule Optimiser, and this will grow during the new ratecard release” he said.
“One of the major benefits of the Schedule Optimiser is that it permits users to pre-build their requests against the current ratecards, so that when the new ratecards come out, they can just change the weeks and resubmit the runs. This means they can complete this work in a fraction of the time it used to take. It really is that easy and that quick.
“We want our users to take advantage of this time-saving feature, and set up their buys for the new quarter now.”
Users of the Schedule Optimiser will get an entry into the draw to win the iPhone 6 every time they buy using the Schedule Optimiser, and the chance to earn additional entries by pre-building their requests, supplying a quote about their experience and using the TVmap helpdesk for Schedule Optimiser support. The promotion runs from now to 30 November.
About Broadcast MAP
Broadcast MAP is an Auckland based software and technology company that specialises in new and emerging opportunities in the media industry. We provide a full suite of integrated media forecasting, trading, analysis and reporting tools, as well as installation and support services. We also develop custom software solutions for our customers’ unique requirements.
We are best known for TVmap, our revolutionary suite of TV analysis and trading software that is used extensively throughout Australasia.
Broadcast MAP received assistance from Industrial Research Limited (now Callaghan Innovation) to develop the inner workings of the Schedule Optimiser.
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