AUCKLAND, Today: The World Out of Home Organization’s biggest Annual Congress yet is heading to Mexico City from June 4–6, with a stacked speaker list and a fresh new wave of interactivity.
BreadyWear makes travelling with Vogel’s a slice easier
AUCKLAND, Today: More Kiwis are heading off overseas, but there’s one thing they’re sad to leave behind—Vogel’s bread. At 750g a loaf, it’s not exactly baggage-friendly for the average traveller.
Effie® Awards Aotearoa returns with Murray Streets as head judge
AUCKLAND, Today: Entries are now open for the Effie® Awards Aotearoa, proudly sponsored by TVNZ. Recognised in over 55 countries, Effie® sets the global benchmark for advertising effectiveness.
NZME honours outstanding finalist success across top media awards
AUCKLAND, Friday: NZME is celebrating a major milestone, with nearly 140 finalist spots secured across both the Voyager Media Awards and the New Zealand Radio and Podcast Awards this year.
Special campaigns ranked among world’s most effective
AUCKLAND, Friday: Effie Worldwide has revealed the 58 top contenders for the 2024 Global Best of the Best Effie Awards—celebrating the most effective campaigns from around the world.
Jason Gunn joins AIA NZ as Vitality Ambassador
AUCKLAND, Today: Jason Gunn has joined the AIA Vitality Ambassador line-up, teaming up with AIA NZ to promote healthier, more balanced lifestyles across Aotearoa.
L’Oréal partners with WPP for influencer growth
AUCKLAND, Today: L’Oréal has named WPP Beauty Tech Labs as its new influencer and advocacy agency for Australia and New Zealand, bringing all 32 brands under one roof for the first time.
A man walks into a bar…. “Ouch”. Should’ve gone to Specsavers
AUCKLAND, Today: Specsavers is turning up the laughs with a cheeky small format OOH campaign, running alongside comedy festivals across Australia and New Zealand.
Dricon rebrand: The bags you know, the brand you’ll notice
AUCKLAND, Today: Dricon has been backing tradies since 1965. After years under Firth, it’s now stepping out solo with a new look and feel developed in partnership with Quantum Jump.
Where kids’ books go bad: The Worst Children’s Library shocks parents
AUCKLAND, Today: DDB Group Aotearoa, Samsung, Safe Surfer and Auckland Normal Intermediate have teamed up to launch a world-first campaign showing the brutal reality of online harm for kids.
