M+AD’s done a quick scan of the latest Nielsen Q1 2018 Newspaper & Magazine readership toplines, and are pleased to report an overview (with several unavoidable omissions).
In general, the newspapers that are up include the NZ Herald, Waikato Times, The Press, All Dailies, All Metros, Herald on Sunday, Canvas, and the Sunday Star-Times.
Down are the Dom Post, the ODT, and the Sunday News (often the best!)
The fast rising magazines are Boating NZ, TV Guide, Kiwi Gardener, NZ Trucking, NZ Gardener, NZ Fishing News,NZ House & Garden, North & South (steady), Skywatch, Cuisine, Dish, Food, Homestyle, Metro, Nadia, NZ Geographic, NZ Rugby World, AA Directions, Bride & Groom, Fashion Quarterly. As we said, give or take a few.
Down were NZ Listener, NZWW, Time, Little Treasures, Mindfood (just).
“Many of these results are based on tiny margins,” says M+AD ed David Gapes. “So we advise readers to take the short time required to consult the actual figures …
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