New Zealand agencies picked up another nine finalists at the Cannes Lions Festival overnight – in the Mobile and Direct categories – bring NZ’s shortlisted campaigns so far to 34.
Mobile
FCB NZ – with four finalists – is the sole NZ agency through in the Mobile category.
The agency secured three on the shortlist for Testicular Cancer NZ Go Balls Out and one for NZ Fire Service Escape My House.
Direct
Colenso BBDO picked up five finalist spots overnight in the Cannes Direct Lions – three for Pedigree The Child Replacement Programme, and two for DB Export Beer Bottle Sand.
- See yesterday’s Lions coverage – including the shortlists and a Gold – here
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