Lotto drops the high-fives

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DDB has moved away from Lotto Powerball’s default position of over-the-top exuberance to a more earnest, family-oriented tone in its new Imagine television campaign, which “takes its audience on an exciting journey of hope and possibility, love and freedom”.

Green Clemenger earns Enviro-Gold

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New Zealand’s leading communications company, Clemenger Group, announced today it has jumped from Bronze straight to Gold certification by Enviro-Mark for their sustainability programmes across their three major offices.

The ads that didn’t work

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Duncan Shand, Sarah Sandoval, Peter Cullinane.
Advertising  & marketing virtuosos Duncan Shand, Peter Cullinane, and Sarah Sandoval front up to the Marketing Association’s Brainy Breakfast in Auckland on Thursday 23 July. The topic: Social Media.

UK bans ‘lewd’ Stones poster

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The London Underground has rejected a Rolling Stones poster as “too lewd for commuters”. The Stones are having an exhibition at the Saatchi Gallery in London, and to advertise the gallery, the band created bright, colourful posters with the famous tongue and lips logo wagging from a women’s crotch.

FCB unveils Stick Man x 2

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FCB has shot two new TVCs for PAK’SAVE. Nothing new about the creative, however – these ads continue the long-running (18 uninterrupted months on the M+AD/Colmar Brunton TV Top 10), tried-and-true and very effective supermarket hero, Stick Man.