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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Meta's proposed content-crawling terms have drawn a sharp response from New Zealand's publishers, who aren't keen on their journalism becoming a free-for-all. The News Publishers Association (NPA) wants the terms... Read More
LONDON, Today: Forget the clever prompts. This year’s D&AD New Blood Awards are putting original thinking back in the spotlight, with some of the world’s biggest brands asking emerging creatives to leave... Read More
The connections of Kiwi rock’n’roll legend the late Graham Brazier have called on another Kiwi legend – creative director Andy Lish – to help design the launch of Brazier’s upcoming last album... Read More
The Marketing Association has installed Auckland advertising identity Ant Rainger (managing partner of Auckland agency Rainger & Rolfe) as a Life Member. Read More
The Clio Awards, which honour global advertising creativity, has issued its entry call for the 2017 awards in New York City. Read More
iHeartRadio has extended its advertising offering to now allow advertisers to reach their customers on a granular level, using digital audience targeting, describing it as “a first for NZ radio”. Read More
By Marketo ANZ MD Chris Connell: In this piece written for M+AD, Connell outlines the concept of the Engagement Economy, how to shift business practices to yield best results in the Engagement... Read More
Traditional TV media continued to drive ad revenue growth for key markets in Asia Pacific, accounting for 39% of total ad revenue last year, according to a report today in Campaign Asia. Read More
TOKYO, 4 April – TBWA Japan has enlisted the All Blacks to shoot a film to promote AIG Japan’s new-concept Active Care insurance. Within three days of the launch, the film exceeded... Read More
“When my Windows 10 laptop didn't update for the end of daylight saving time yesterday, I thought it might just be me,” writes Chris Keall on the NBR paysite. “Everything seemed in... Read More
Exponential’s head of mobile for APAC & South Africa, Nicole Liebmann, set out to answer the question when she presented to 40 New Zealand marketers last week, at Pilkingtons Bar & Restaurant... Read More
After years of successfully celebrating the life-changing possibilities of winning big, DDB and Lotto NZ have ventured into new territory in their latest campaign, highlighting Lotto’s core purpose of generating community funding... Read More
