AUCKLAND, Today: Creative agency Anthem has launched Yellow’s first above-the-line campaign since it rebranded, introducing Kiwis to Yellow’s Marketing Machine, described as “a comprehensive digital marketing offering of needs-based solutions, designed to help... Read More
AUCKLAND, Today: The NZ arm of Spanish car brand Seat has appointed DDB as its creative agency. The appointment will see DDB leading all marketing communications as the brand looks to grow... Read More
PONSONBY, Today: A South Australia-themed cellar door event at Mr Tom’s bar on Ponsonby Rd – organised by Boyd PR Auckland – involved a full transformation of the bar into a Barossa... Read More
SYDNEY, Friday: The New Zealand Herald won Daily News Brand of the Year at the 2018 News Media Awards, which combine the former Panpa Newspaper Awards and Australia’s Advertising & Marketing Awards. Read More
Former DDB GAD Kevin Bowler – better known these days as the ceo of My Food Bag – was Friday inducted into the NZ Marketing Hall of Fame. Read More
To coincide with Conservation Week, M Theory (the AR and VR arm of Auckland creative agency Method), working with NZ social enterprise Squawk Squad, has created an interactive VR experience aimed at... Read More
SYDNEY, Friday: The FireFlies Antipodes is calling for riders for its third tour, taking place from Sunday 17 February to Saturday 23 February 2019. The ride covers approximately 1000km from Christchurch to... Read More
Following yesterday’s M+AD story about Australia’s Catalogue Awards (headlined No agency – but Kathmandu wins in Oz), Dentsu Aegis Network Melbourne has updated us with the news they had just been appointed,... Read More