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Cigarette giant hires McCann agency

Cigarette giant hires McCann agency

TOKYO, Sunday: In a move reflecting the changing dynamics between Big Tobacco and advertising, Philip Morris International has appointed Thirteen, a Japanese creative agency owned by McCann Worldgroup, on a project basis for... Read More

DDB wins KiwiRail pitch

DDB wins KiwiRail pitch

WELLINGTON, Today: State-Owned Enterprise KiwiRail has announced its appointment of DDB as creative agency following a competitive pitch involving five agencies. The incumbent was Clemenger BBDO. Read More

Why planning is an outdoor job

Why planning is an outdoor job

For planners, spending time outside the bubble of Adland is a necessity, argues Deutsch’s Rob Campbell in an essay for WARC’s Future of Strategy report 2018 (published yesterday – scroll down for... Read More

Lastline

Lastline

“Did it nearly kill me? In the end, I felt the alcohol had given up on me, really. It was as if the alcohol had ingested me whole and was now spitting... Read More

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