AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
PHD Group NZ today announced it has appointed Jo Hartley as head of trading & investment. She’s ex Dentsu Aegis NZ where she was trading director. Read More
TBWA NZ has released its first local campaign for global Danish beer brand Carlsberg. The ads are currently running on radio and billboards. Read More
Silverdale-based creative agency Blue Eye Deer – formed in December last year by four ex-Auckland agency types – has crafted a second campaign for SPCA Blue Tick, Feel good about high animal... Read More
Omnicom Media Group NZ agencies have made three recent key hires: Rachel Leyland has joined Dynamo as a business director, working primarily on Spark, helping promote its Skinny Mobile and Lightbox offerings.... Read More
ASB has issued a vertical challenge to the credit card market with its new market-leading, low rate credit card ASB Visa Light. Instead of the traditional horizontal format that's been the standard... Read More
No reward for NZ agencies at New York’s Global Awards, held at parallel ceremonies in Sydney and New York over the weekend. The Globals honour the world’s best healthcare advertising. Read More
The Cannes Lions is to reduce the size of its jury panels present in Cannes by 92 members across the board. “This,” reckons Cannes Lions MD Jose Papa, “will ensure the highest... Read More
A new book promises to prepare aspiring writers, designers, artists, thinkers, and dreamers to hunt down killer ideas – ideas that could change the world, or at least their own lives. Read More
NZME’s digital news show, New Zealand Herald Focus, has hit its highest ratings ever, with 1.2 million views across all platforms last week. Launched in April this year, Focus airs up to... Read More
Les Mills International’s immediate goal is to make the most of its advertising spend to help support its growth into the consumer market globally – and to deliver the right marketing message... Read More