AUCKLAND, Friday: TBWA\NZ and Anchor have launched a new campaign reminding Kiwis why Anchor is one of the nation’s most loved, and enduring brands.
D&AD 2024 taps Kiwi jury chief for 2024
LONDON, Today: Kiwi Malcolm Poynton,who’s global chief creative officer, President Global Creative Board, Cheil UK, has been appointed to the jury for the D&AD Awards 2024.
Asia Pacific region ‘leads the way’ as OOH recovery gathers speed
BALI, Thursday: Asia Pacific has the world’s largest young population, a bigger GDP than either the US or Europe and the most flourishing out-of-home business said World Out of Home Organisation president Tom Goddard greeting 350 delegates at WOO’s second Asia Forum in Bali this week.
Undertow asks ‘is social media (or all media) ageist?’
AUCKLAND, Today: One of New Zealand’s top independent PR agencies is noticing trends in briefs that favour Gen Z or Millennials, but are swiping left on Gen X and Boomers.
TVNZ executive team changes
AUCKLAND, Thursday: TVNZ has announced changes to its executive team today. The new structure will see TVNZ’s leadership team reduce from 10 to seven roles to “better align the business with its strategic priorities and deliver a sustainable digital-first business”.
Variety reveals NZ’s most wished-for gift this Xmas via Multiplied
AUCKLAND, Thursday: Indie agency Multiplied has created a new campaign for children’s charity Variety, targeting the one in six Kiwi kids living in our poorest communities.
Diving into a new brand – Crave Global introduces The Poolhouse
AUCKLAND, Wednesday: “If you didn’t have a pool growing up, you sure as anything wanted to be friends with the family that did,” reckons Crave Global ECD Hadleigh Averill.
Spark encourages Aotearoa to give a gift that unleashes potential this Christmas
AUCKLAND, Wednesday: Introducing Reuben Moffett, the 13-year-old Mt Albert Grammar student selected by Colenso BBDO to front this year’s Spark Christmas campaign.
oOh!media & Qantas brings New York to the streets of Aotearoa with first-of-its-kind special build
AUCKLAND, Wednesday: oOh!media New Zealand, Denstu Creative, OMD and Qantas have come together to bring a slice of the Big Apple to the streets of Aotearoa with a first-of-its-kind special build.
Whittaker’s celebrate the festive season with new Candy Cane Block
AUCKLAND, Today: MBM and Bastion Shine have released a campaign for Whittaker’s new limited-edition Candy Cane 250g Block – “the perfect way to get in the Christmas spirit this year”.
