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Leading the way: Melanie Spencer named only Kiwi among regional winners
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Seven shots at glory: Special dominates B&T shortlist
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MPA takes the spreadsheet pain out of magazine planning
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AUCKLAND, Today: Ravi Sharma has two homes and one rather awkward cricket dilemma. With India taking on the BLACKCAPS, which side does ANZ's much-loved advertising character actually support? TBWA\New Zealand has put... Read More
AUCKLAND, Today: After years helping brands find their place in sport and culture, Stefani Chinn is returning to Australia to take the reins of Bastion’s Experience team. Chinn joins as General Manager,... Read More
The Outdoor Media Association of New Zealand says the growth of member revenue continues to climb, with the total for Q3 2014 reaching $19,041,928 (up 21% on Q3 2013). Read More
The Association of NZ Advertisers holds it annual TAPS briefing in Auckland next month. TAPS? Therapeutic Advertising Prevetting System. “This briefing is for advertisers and their agencies who market any form of... Read More
TV viewers pay more attention to advertising than they think and multi-screening during ad breaks does not diminish ad recall, a new study of British TV viewing habits has revealed. A summary... Read More
The NZ Herald has announced strong audience growth across its print and digital brands to over 2 million unique Kiwi visitors each month. Read More
Clemenger BBDO Wellington and OMD are having success using Snapchat with a targeted mobile campaign aimed at reaching drivers who are stoned. Read More
Saatchi & Saatchi was the only NZ agency to make the Integration shortlist stage of the London International Awards currently being staged in Las Vegas. Read More
MediaWorks is planning the first truly cross-platform programme in New Zealand, a new breakfast show that will broadcast simultaneously on TV3 and RadioLIVE in 2015, and have a significant digital component. Read More
TVNZ shot a 2min 35sec wrap-up video at last week’s Effies, unleashing roving reporter Tim Wilson and a camera crew on the festivities at the Langham. Read More
