Cannes has a shiny new category – Gaming. And here’s how NZ brands can play and win in 2024

Cathy MacDonaldNews Make a Comment

AUCKLAND, Today: By Cathy MacDonald, director of operations at Let’s Play Live – an Auckland based esports and gaming media organization: The winners of the inaugural Entertainment Lions for Gaming will be announced this week, reflecting the rapid rise of gaming and esports and their role at the intersection of music, entertainment, and popular culture.