AUCKLAND, Monday: Media Design School’s advertising students scored 23 of the 151 shortlisted places at shortlist stage of Ad Stars in Busan, South Korea. The total number of global entries in the nonprofessional category was 2920.
Introducing the One Asia Creative Awards
BEIJING & NEW YORK, Today: The One Club for Creativity has officially expanded the scope of its successful Greater China Awards programme – which will now be known as the One Asia Creative Awards, encompassing all of Asia Pacific, including Australia and New Zealand.
Strong out-of-home growth
AUCKLAND, Monday: The Out of Home Media Association Aotearoa has released its H1 2021 revenue results, showing strong growth for the sector of +54% (vs the same period in 2020) with $58.6m media revenue delivered.
Room with a View
AUCKLAND, Monday: New World and DDB Aoteoroa’s latest campaign launched last night, and it’s a different one for the supermarket category – it’s from the point of view of the customer.
Rock star of the apple world
AUCKLAND, Today: Miniature apple brand Rockit has unveiled a fresh brand identity, created by Special Group New Zealand. The new brand is designed to work across all the company’s touchpoints, including a new logomark and identity, packaging, cartons, website, digital content, signage, livery and even some pack-house shirts.
Mum’s the word
AUCKLAND, Friday: After 12 months away from the agency on maternity leave, Emma Munro returns to Republik as account director, assuming responsibilities and leading account service for New Zealand King Salmon and Samsung Rewards.
NZ 37 – AU 34
BUSAN, SOUTH KOREA, Friday: New Zealand scored 37 finalists at the 2021 Ad Stars Awards. Clemenger BBDO Wellington and Saatchi & Saatchi headed the Kiwi pack with nine finalists each.
Crave launches Share Beautiful with Wither Hills
AUCKLAND, Monday: Crave Global today launches a through-the-line campaign, Share Beautiful, for Wither Hills, the wine brand it won in a compeititive pitch earlier this year.
Inhouse Design & FCB future-proof NZ Post brand
AUCKLAND, Friday: Design agency Inhouse has created a new brand identity for New Zealand Post, aimed at reflecting the wide range of services they offer today. NZ Post’s agency FCB create the launch campaign.