AUCKLAND, Today: Grey Lynn-based customer intelligence agency Perceptive has appointed Ian Mills to the role of director of strategy.
Val Morgan turns up the volume
AUCKLAND, Tuesday: Val Morgan Cinema was quick to exploit today’s remarkable post-Covid recovery report (see accompanying story NZ ad & media demand soars), pointing out it’s been the best-performing media channel.
Track hires first dedicated data scientist
AUCKLAND, Tuesday: Track Aotearoa (the Direct arm of DDB Aotearoa) has appointed Akilesh Chokkanathapuram as its first dedicated data scientist.
NZ ad & media demand soars
AUCKLAND, Today: The NZ advertising market’s Covid downturn is officially over,” according to SMI, which is reporting April ad demand soaring a record 56.2% year-on-year to $78.9 million, bringing the total just 2.7% shy of the April 2019 pre-pandemic result.
Mr & Mrs – and now colleagues
AUCKLAND, Today: Special has appointed Claire Bradbourne to help develop the group globally, working with Special partners across all offices to help create a world class and consistent brand, to aid growth.
Wrestlemania
WELLINGTON, Yesterday: Sustainable shoes & clothing brand Allbirds – a NZ-based company with retail outlets in many parts of the world (including London, New York, Auckland, Beijing & Berlin) has named Te Aro-based indie Wrestler as its global creative partner.
Green Card
AUCKLAND, Monday: Ponsonby indie YoungShand has been awarded the creative & media business of green power provider Flick Electric in a competitive pitch.