AUCKLAND, Today: To celebrate New Zealand reaching the 80% vaccination milestone, TBWA\NZ together with NZME, The Warehouse Group, 2degrees, Sky City and Goodman Property, have lit up the world’s biggest needle, the Sky Tower, with messages of congratulations and encouragement.
NZ in charge of Optus AU campaign
SYDNEY, Monday: AU telco Optus is bringing “a new optimistic story” to Australians this festive season, in a film that was shot in Australia by an Aussie crew – but made in New Zealand.
No roadie required
QUEENSTOWN, Today: New work from Flying Fish for Tower Insurance sees remote shooting at its best; utilising top crew, resources and freedoms from around the rest of the country.
Street Smart
AUCKLAND, Monday: oOh!media’s Innovation Awards are returning for a third year – and the company has issued its call for entries to vote for this year’s most innovative out-of-home campaigns.
Stanley St lures creative stars
AUCKLAND, Monday: Stanley St ECD Brad Collett has unveiled three new hires into the creative department – including in a “rockstar” creative director.
Endless Summer
AUCKLAND, Today: Freemans Bay indie Republik has created a summer campaign to promote Regal’s Cold Smoked range of King Salmon products, available in three flavours; Cold Smoked, Manuka and Maple.
Special cleans up at B&T
AUCKLAND, Today: Special NZ was named New Zealand Agency of the Year at the B&T Awards in Sydney on Friday night. The agency also shared several significant awards with Special Australia.
Department of the Prime Minister turns to Daylight Creative
WELLINGTON, Friday: The Department of the Prime Minister & Cabinet has partnered with The Spinoff’s Daylight Creative to develop a content series to unpack the dense science of the Covid-19 vaccine.
Animal crackers
AUCKLAND, Sunday: “Why use animals in advertisements?” wonders Herald on Sunday business columnist Paul Catmur – at his dry best – in yesterday’s edition.
Kia Ora, Bastion Shine
AUCKLAND, Today: NZ independent agency Shine has signed a partnership with Australian independent agency group Bastion. The deal means Bastion will take a majority stake in Shine, and all existing Shine owners remain shareholders and will continue to run the agency.
