AUCKLAND, Today: The Advertising Standards Authority reports that advertising revenue across main media was $3.199 billion dollars for the 12 months to 31 December 2021.
Inside job
AUCKLAND, Sunday: The Herald on Sunday’s Paul Catmur tells – in today’s column – how he started his own business: “I was 44 and the creative director of an advertising agency. My boss walked in and randomly asked me where I wanted to be in five years.
Straight shooters
AUCKLAND, Today: After 20 years as a leading New Zealand photographic agency, Match Photographers has relaunched as Match Artists, “reflecting unprecedented growth in both photographic and motion assignments”.
TV marketshare stable
AUCKLAND, Monday: The 2021 ASA report released today shows TV ad revenue at $NZ605 million, up 15.9% on the previous year, and 4.5% growth on pre-pandemic 2019 spend.
Splash Digital rebrand for moneylender
AUCKLAND, Friday: Ponsonby agency Splash Digital (formerly known as Touch) has helped with an extensive rebrand for Geneva Finance.
Mental Health Foundation launches All Sorts (updated)
WELLINGTON, Friday: Christchurch indie design & branding agency McCarthy has helped the Ministry of Health and the Mental Health Foundation to launch All Sorts, a campaign that aims to shine a light on the challenges New Zealanders face amid the latest wave of Covid-19 infections.
NZ AWOL at Adfest
BANGKOK, Today: For the second year in a row, NZ agencies and production companies have stayed away in droves from what was once one of the region’s most prestigious creative awards – Adfest.
Heather du Plessis-Allan & Barry Soper stick with ZB
AUCKLAND, Today: Newstalk ZB husband-and-wife duo Heather du Plessis-Allan and Barry Soper have confirmed their future plans at the network, following the birth of their son Iggy in February.
Monday Monday
AUCKLAND, Thursday: Waitapu Group/Stanley St has launched Wisely, an IT consultancy that helps businesses manage their processes and productivity with monday.com as the main solutions provider.
Globox recruits customer experience specialist
HAMILTON, Today: Waikato-based digital out-of-home network Globox has appointed Georgia Wells to the role of customer experience specialist.
