NEW YORK, Today: Maori-owned indie creative agency Run is celebrating a win for its BadGood app in the Fast Company’s 2020 Innovation by Design Awards in the Best APAC Design category.
Take Your Shot
AUCKLAND, Today: Stanley St has launched a new Rebel Sport campaign with what the agency is heralding as “a New Zealand first”, a new AR app promoted using Facebook Playable Ads; Play by Rebel Sport.
Show of Force
AUCKLAND, Today: A date’s been set for the TVNZ New Zealand Marketing Awards 2020, and tickets have gone on sale (for $225+gst).
Kia Ora, DDB Aotearoa
AUCKLAND, Today: DDB NZ has changed its name to DDB Aotearoa – a meaningful signal in the context of New Zealand society in the 2020s.
Priorities reboot
AUCKLAND, Today: In a year that has forced people around the world to take stock and reevaluate, School Road Publishing, New Zealand’s newest independent magazine house, surveyed 750 Kiwi women aged between 35-74 for a major piece of research titled New Zealand Women in the Post-Covid World.
Soul Survivor
LONDON, Tuesday: Clemenger BBDO Wellington has enjoyed a spectacular night at The Cresta Awards in the UK with five Golds, 13 Silvers, and two Bronzes – mostly for its celebrated NZTA Belted Survivors campaign.
New York gold for Kirwan app
NEW YORK, Today: Boyd PR Auckland has won a major healthcare award at the 2020 Asia-Pacific Sabre PR Awards for its work with Sir John Kirwan’s mental health app Mentemia.
Fandom is big business
SYDNEY, Tuesday: Fandom is a A$4.3bn industry in Australia, with the average fan spending more than A$900 every year, according to strategist Toby Boon, reported in UK marketing site Warc.
Not a merger
AUCKLAND, Monday: M+AD yesterday characterised a new relationship beween Transtasman agencies as “a merger” – the result of a confusing media release.