Discovery selects True to relaunch fta portfolio

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AUCKLAND, Wednesday: After an intensive pitch process, Discovery will partner with indie agency True to create and launch a refreshed portfolio of free-to-air entertainment brands into NZ. There was no incumbent (Discovery entered the NZ market by buying the TV component of MediaWorks earlier this year).

Kargo colour-blind

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NEW YORK, Today: Global mobile advertising experts Kargo is commemorating the holidays by celebrating diversity and building inclusivity with a hand-curated gift guide, exclusively from *BIPOC-owned businesses. Featuring a variety of great gifts for everyone on your list, shop the guide to get inspired!

The Gold Rush

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AUCKLAND, Wednesday: Colenso BBDO took the Most Effective Agency of the Year prize at last night’s Effie Aotearoa Awards. And the Grand Effie (with two Golds) in Consumer Durables and Best Strategic thinking went to Saatchi & Saatchi and Toyota for Hilux Unbreakable Bond.

Transtasman expansion

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AUCKLAND, Today: Integrated NZ creative & PR agency Darkhorse has launched in Australia. Senior account director Frankie Gair will relocate from Auckland to Sydney in the new year to spearhead the Australian activity.

Publicis unveils new paid-leave policies

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SYDNEY, Wednesday: Publicis Groupe ANZ today announced a raft of new paid leave entitlements, and remote working initiative Publicis Re’Union, which will enable employees to temporarily work interstate or overseas to spend time with immediate family members.

Mix & Match (updated)

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AUCKLAND, Tuesday: Ponsonby-based PR shop Sling & Stone Ponsonby has signed East Imperial in Australia and New Zealand in a move intended to refresh the summer mixer category.