Strong out-of-home growth

EditorNews Make a Comment

AUCKLAND, Monday: The Out of Home Media Association Aotearoa has released its H1 2021 revenue results, showing strong growth for the sector of +54% (vs the same period in 2020) with $58.6m media revenue delivered.

Room with a View

EditorTVCs, News Make a Comment

AUCKLAND, Monday: New World and DDB Aoteoroa’s latest campaign launched last night, and it’s a different one for the supermarket category – it’s from the point of view of the customer.

Rock star of the apple world

EditorNews Make a Comment

AUCKLAND, Today: Miniature apple brand Rockit has unveiled a fresh brand identity, created by Special Group New Zealand. The new brand is designed to work across all the company’s touchpoints, including a new logomark and identity, packaging, cartons, website, digital content, signage, livery and even some pack-house shirts.

Mum’s the word

EditorA+D, News Make a Comment

AUCKLAND, Friday: After 12 months away from the agency on maternity leave, Emma Munro returns to Republik as account director, assuming responsibilities and leading account service for New Zealand King Salmon and Samsung Rewards.

NZ 37 – AU 34

EditorNews Make a Comment

BUSAN, SOUTH KOREA, Friday: New Zealand scored 37 finalists at the 2021 Ad Stars Awards. Clemenger BBDO Wellington and Saatchi & Saatchi headed the Kiwi pack with nine finalists each.

D3 is A1 

EditorNews Make a Comment

PENNSYLVANIA, Today: Indie Parnell media agency D3 have been officially recognised as New Zealand’s latest certified B Corp company, the first media/advertising agency in NZ to be recognised.

Threatening Behaviour

EditorNews Make a Comment

AUCKLAND, Today: We have an admission to make – M+AD yesterday broke the Radio Broadcasters Association/GfK embargo on the latest radio ratings survey. And the bureaucrats aren’t happy!

Cookie Time

EditorNews Make a Comment

AUCKLAND, Today: Dentsu New Zealand has published the first global in-depth review of a cookieless future, in the wake of recent Google cookie-free announcements and timelines.