AUCKLAND, Today: Following a pitch, conducted during lockdown, BSH Home Appliances has appointed BCG2 to look after their Bosch, Neff, Gaggenau and UnserHaus brands in New Zealand.
Andrew Holt back on deck
SYDNEY, Wednesday: Andrew Holt, the former MD of Clemenger BBDO Wellington and Sydney, has launched a marketing consultancy which aims to provide strategic advice to help businesses – on both sides of the Tasman – realise their brands’ full potential and unlock greater revenue growth”.
RECMA: OMG still No 1 in NZ
AUCKLAND, Wednesday: Omnicom Media Group New Zealand is maintaining its dominant position as NZ’s No 1 media & marketing services group, as reported by Paris-based research shop RECMA*.
Bon Apetit
By DDB AUNZ regional CCO Damon Stapleton
“To eat is a necessity, but to eat intelligently is an art.” – Francois De La Rochefoucauld
AUCKLAND, Tuesday: When I was growing up I never lived in a house. I lived in many hotels because my father was a hotel manager. This gave me a unique perspective on the chaos that is needed to create order and desirability.
Focus on the Customer
AUCKLAND, Today: Leading customer intelligence agency Perceptive has announced the appointment of Lily Henwood to the role of CX data analyst.
Epica’s jury of journos
PARIS, Today: The 2021 Epica Awards – the only global creative comp judged by solely journalists – has updated its calendar and categories. The 2021 ceremony will take place on Thursday 9 December, with an earlybird entry period running from July 1 to September 1.
A letter from the future
AUCKLAND, Today: A new climate-change ad campaign out of Stuff’s environmental action arm The Forever Project is being launched this morning. Hello Today sees two letters – one pleading, one thankful – set the stage for what our future world might look like.
1 in 5 Kiwi women read School Road title
AUCKLAND, Today: New Zealand’s new fortnightly print and digital women’s magazine Woman is read by one in five Kiwi women, according to a new survey from publisher School Road.
MDS duo takes out Google’s Axis Student gong
AUCKLAND, Monday: Robyn Ramsey and Luke Roxburgh, who are currently interning under the insightful eyes of Regan Grafton at Stanley Street, sprinted up to accept their award in front of industry at last Thursday’s Axis Awards to make it the 5th year in a row that MDS has taken out the Google Axis Student Award.
Clemenger NZ’s global Top 50 debut
LONDON, Monday: New Zealand has achieved Top 50 status at the UK’s Cresta Awards, joining the debut of Cresta’s elite list of high-performing global ad/design/comms agencies.
