AUCKLAND, Today: “For the last 10 years, I feel like advertising has tried make an argument. The argument is one of precision,” writes DDB CCO Damon Stapleton in his latest blog post.
AUCLAND, Today: Stanley St (NZ’s largest independent agency) has announced the arrival of Dan West, who will be taking up the agency’s head of strategy role.
AUCKLAND, Today: Macca’s has burst onto the TikTok scene with the #McDSpiceChallenge to launch the new Spicy McChicken range, with a little help from Mango Communications.
CHRISTCHURCH, Tuesday: Sydney-based market researcher Fiftyfive5 has established an office in Christchurch, and hired senior consultant Niamh Buchanan to run it.
AUCKLAND, Tuesday: Zac Stephenson has been appointed as managing director of MediaCom NZ, while Drew DeSantis is to take over as managing partner of Ikon NZ.
MEXICO CITY, Today: Mexican TV & newspapers are reporting that the US-Mexico border could be shut down to contain the coronavirus outbreak — by Mexico.