PARIS, Today: The 4th edition of the Gerety Awards has appointed Colenso BBDO ECD Maria Devereux as a member of its 2022 grand jury. The Geretys reward the best in advertising from... Read More
AUCKLAND, Monday: Nielsen has unveiled “an exciting” new venture in collaboration with the NZ Radio Broadcasters Association to fuse radio currency data with the in-depth audience insights available in Nielsen’s Consumer &... Read More
AUCKLAND, Today: The complexity of implementing joined up communication programmes through marketing automation platforms is not for the faint hearted. Universal Homes turned to Quantum Jump to help create customer journeys and... Read More
AUCKLAND, Today: Federation’s new recruitment campaign for Massey University breaks the sector’s advertising genre of ‘skyward-looking’ students. The campaign launches with a new creative platform “anchored with a fresh, unpolished authenticity”. Read More
AUCKLAND, Today: Humour and Connection to Nature are the two lead characteristics demonstrating ‘Kiwiness’ according to new research launched this morning. The Kiwi Codes research, by leading independent research and insights agency... Read More
AUCKLAND, Today: The Comms Council has issued the entry call for the Axis Awards 2022. The Axis theme next year is A Kind of Magic. “This is the call to conjure up... Read More
AUCKLAND, Today: Special – the New Zealand-founded global advertising group with offices in Auckland, Sydney, Melbourne and Los Angeles – has announced its next office will be a little closer to home. Read More
AUCKLAND, Thursday: In a somewhat fitting end to the year, one AUT Ad School student received a positive result for Covid-19 as she was putting the finishing touches on her portfolio. “And... Read More