AUCKLAND, Today: Goodman Fielder has teamed up with media agency Together to handle its media planning and buying across all channels, including retail. This is part of a fresh approach to their media strategy.
AUCKLAND, Today: A new global awards program is shaking up how creative excellence is recognised in advertising as AI becomes a core part of the industry. The AARON Awards, the first dedicated AI creator awards for advertising, are now open for entries.
CHRISTCHURCH, Today: Canterbury Rugby has appointed Christchurch-based creative agency Not Another™ to lead a full brand refresh, honouring 146 years of history while setting a bold direction for the future.
AUCKLAND, Yesterday: Thompson Spencer has been named the first-ever winner of B&T’s Aotearoa New Zealand Agency of the Year, a major milestone as the awards recognised Aotearoa as its own category for the first time.
AUCKLAND, Today: Hard Rated, Australia’s number one RTD, arrived in New Zealand earlier this year with a cheeky campaign suggesting the trans-Tasman brain drain might simply be because Aussies were hogging the best RTD.
AUCKLAND, Today: Independent media agency Together marked 1st December 2025 as Independents’ Day to celebrate the arrival of the 5th edition of the NZ Government Procurement rules.
AUCKLAND, Today: Dove has teamed up with New Zealand’s Royal Family Dance Crew to launch its new Whole Body Deodorant range, helping women feel confident however they move.
AUCKLAND, Today: To celebrate Auckland FC’s second season, ANZ Bank New Zealand teamed up with Eleven PR to bring football fandom into the heart of the city. Their Queen Street branch was transformed into an oversized fan zone built for supporters.
AUCKLAND, Today: The Simpsons are backing New Zealand’s biggest-ever dog rehoming effort in a new nationwide campaign, “Santa’s Little Helper is helping New Zealand Greyhounds this Christmas”, created by Special for Greyhounds as Pets (GAP).