AUCKLAND, Today: Parnell creative agency The Business has fired up a new TV campaign for Fujitsu, starring cricket legend Stephen Fleming – the second-longest running brand ambassador behind the Briscoes lady.
V Energy gets a brand lift
SYDNEY, Today: Popular stimulant soft-drink V Energy has launched new brand platform in Australia and New Zealand via Clemenger BBDO Sydney.
Elegant simplicity wins Pixel No 1
AUCKLAND, Today: Lumo Digital Outdoor’s 2019 Pixel Award was taken out last night by the creative team of Charlie Godinet & Rob Graves from Colenso BBDO for their Mainland Cheese Seconds concept.
FCB & NZ Post keep Xmas under wraps
AUCKLAND, Today: NZ Post has launched a new Xmas campaign via FCB, PHD, and Thick As Thieves, described as “a charming celebration of the little white lies it’s only acceptable to tell at Christmas”.
Stuff taps Telaria
AUCKLAND, Today: US-based global software platform Telaria, which optimises yield for video publishers, today announced that it has been selected by Stuff NZ to programmatically manage and monetise the video inventory of its flagship digital news site.
The Warehouse unravels Xmas
AUCKLAND, Tuesday: The Warehouse has again teamed up with DDB to bring to life a festive campaign titled The one place for any Christmas.
DDB enlists Dr Chaos for Sky
AUCKLAND, Tuesday: Sky and DDB have debuted a groundbreaking mockumentary-style campaign entitled You’re in Control featuring lovable supervillain Dr Chaos.
Warc taps Colenso suit for jury duty
LONDON, Today: UK ad/media site Warc has appointed Colenso BBDO group business director Ahmad Salim to the jury for the Effective Innovation category in the 2020 WARC Awards scheme, a global search for next-generation marketing effectiveness.
Q&A: Wrike links with Marketo (Updated)
Wrike, a cloud-based collaboration and project management platform, has joined forces with B2B marketing engagement agency Marketo, which has bases in Australia and NZ.
TBWA’s smart device in sheep’s clothing
AUCKLAND, Today: TBWA is currently running a new campaign for the ANZ Healthy Homes initiative, starring “Mr Humfreez”. TBWA CCO Shane Bradnick said: “Behind his friendly appearance, Mr Humfreez features cutting-edge technology yet he has no screen, no wires and doesn’t need charging.”
