AUCKLAND, Thursday: Colenso BBDO’s Spark Kupu, the breakthrough mobile app that helps people learn Te Reo Māori by translating photos of objects around them, has been upgraded.
AUCKLAND, Today: Downtown shop Anthem (which began life as a PR firm before reinventing itself as a full-service creative agency) has helped Cure Kids launch a new-look Red Nose Day campaign aimed at helping the charity to deliver on its mission to fund “big research for little lives”.
AUCKLAND, Today: The Edge is NZ’s top-ranked network with a weekly reach of 590,800 listeners, according to the latest GfK commercial radio ratings, released this morning.
AUCKLAND, Today: Bad weather used to be bad news for street posters, but not street-poster maestros Phantom Billstickers who have developed a poster that doesn’t peel off in the wet.
WELLINGTON, Today: Clemenger BBDO and Sweetshop have conjured up a very cool spot that aims to show Kiwi families what a warm home could really mean for them.
AUCKLAND, Today: Sporting fans in Auckland, Wellington and Christchurch will have the best seat in the stadium, with bus shelters across the city transformed into immersive mini arenas as part of a new oOh!media campaign for the Sky TV Network.
AUCKLAND, Today: NZ’s biggest alcoholic beverage company Lion is amidst a pitch for a new media agency, according to a report by business writer Damien Venuto in today’s NZ Herald. The incumbent is Zenith Optimedia.
LONDON, Wednesday: Cinema’s share of global adspend is holding steady, while growth is outpacing all other traditional media, according to UK ad site Warc.
AUCKLAND, Today: LUMO Digital Outdoor is launching The Pixel Awards, designed to inspire and celebrate dynamic & interactive creativity for the digital out-of-home sector.
SYDNEY, Tuesday: Australasian production company Sweetshop and Israeli-founded Green Productions have joined forces to launch a new film company in Australia and New Zealand.