Effie headliner returns for ROI gig

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CAANZ is reminding the industry that UK-based independent advertising effectiveness consultant Peter Field returns to NZ next month – on Wednesday 11 June – to conduct a half-day seminar on how to increase ROI and the chances of business success.

Car brands switch to OMD

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Fiat Chrysler NZ – formed only last year by Sydney-based Kiwi entrepreneur Neville Crichton and Australian robotics engineer Clyde Campbell – has switched from Ikon for its strategic and media work to OMD.

Cowntdown near for 2014’s last big CAANZ event

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CAANZ has released more details of the upcoming Effie Awards. The Call for Entries will be announced on Thursday 5th June, the Convenor of Judges remains Lew Bentley (owner of strategy & research consultancy Headlight), and this year’s Chair is DDB’s Lucinda Sherbourne of DDB. .99 will be providing the creative theme.

Deadline today

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The deadline to enter the TVNZ-NZ Marketing Awards is 5pm today (Friday) but – as previously reported – entrants can get another week, in return for a late payment of $150+gst.

Lastline

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“If they save just one person from death by 42-inch plasma it’ll all be worthwhile!”
– Seven Sharp’s Mike Hosking taps into the majority opinion on the Advertising Standards Authority’s risible decision to ban the Telecom’s Spotify tvc that shows a guy with large, cartoony hands turfing a TV set – rock-star style – from a hotel balcony.